The Blue Bulls Company (BBC) increased its digital media presence today with the launch of the much anticipated Blou-E-Magazine which is an exclusive offering of Vodacom Bulls and Vodacom Blue Bulls content to anyone with an internet connection.
Serious about reducing its carbon footprint, the Blou-E-Magazine is bursting with information, interactive and exclusive content that is Free to the public and compatible on various platforms and devices such as mobile phones, Tablets, laptops and PCs. Blou-E-Magazine merges written material with video, audio and interactive content that also enables advertisers to get direct feedback from readers who will be able to click on Advertiser/Sponsor websites and email links. This new, exciting addition to the BBC’s offerings will alternate with the current print edition of Blou Magazine.
Richard Papo, BBC Marketing Manager, says the BBC is embracing technology in a way that enables them to connect with the public.
“The print edition has been a huge success over the years and we’re confident that our digital version will be equally as popular and successful as we’re now able to engage with our fans and the South African public at large, provide exclusive and unique content while ensuring that the BBC and our advertisers also receive important feedback from the public, which will enable us to tailor our offerings to suit the wants and needs of the public.”
For more information or to access the magazine directly, go to www.bloumagazine.co.za check out our Facebook page (www.facebook.com/BullsOfficial) or follow us on Twitter (@BlueBullsRugby).